A Sprinkling of the Seasons

With celebrations including ice sculpture carvings, bright dancing lights, and shopping galore, New York City was energized with iconic events this season!

NYC FIELDHOUSE AT BROOKLYN BRIDGE PARK

As part of the annual Brooklyn Bridge Park Harvest Festival, we celebrated with the community the launch of NYC Fieldhouse. NYC Fieldhouse promises to bring recreation and year-round fun and excitement to Pier 5 by offering track cycling and sports facilities as well as the space to host children’s camp, after-school programs, and community events. Kids got a taste of the fun to come during the Harvest Festival by shooting hoops with Fort Greene Sports, tumbling into gymnastics with Powerplay, and taking a cycling spin with Olympic Cyclist, Deirdre Bader.

ICEFEST ON THE CIRCLE

On November 15th, the holidays came to life both in and outside of Time Warner Center. The inaugural IceFest on the Circle at Time Warner Center featured five, eight-foot tall statues sculpted live on Columbus Circle, performances by Jazz at Lincoln Center Orchestra, treats by Whole Foods Market and Bouchon Bakery, and special offers from The Shops at Columbus Circle. Holiday cheer filled the air as we enjoyed the launch of Holiday Under the Stars, the world’s largest specialty-crafted display of illuminated colors! It was spectacular!

BLACK FRIDAY

92.3 NOW elevated the Black Friday madness on the roofdeck of Bronx Terminal Market with hit music and fun prize giveaways while shoppers waited for stores to open in the Bronx on Thanksgiving Day. Meanwhile on the Upper West Side at Time Warner Center, MasterCard shoppers indulged in a complimentary glass of Prosecco from Center Bar. What a wonderful treat -- as if all the amazing deals and discounts weren't enough!

WINTER'S EVE AT TIME WARNER CENTER

We closed out a busy month with the classic jubilee of Winter’s Eve at Time Warner Center on Monday. The night was full of delicious tastings from Asiate, Bar Masa, Bouchon, and Landmarc paired with exciting performances by the Big Apple Circus, LaGuardia High School's Show Choir, and Motown: The Musical. Jazz at Lincoln Center Orchestra closed out the night with a truly one-of-a-kind showcase!

UPCOMING EVENTS
Ongoing through December 31st: NY Cares Coat Drive with Related Companies

December 1st, 8th, and 15th: Bronx Terminal Market Celebrates the Holidays

December 4th: Hudson Yards Groundbreaking

December 7th to December 24th: MasterCard’s Holiday Lounge

Tis the Season to Go Shopping!

Here’s how we spent one of the busiest shopping seasons of the year…

On November 25th, we joined over 60,000 shoppers at Time Warner Center for Lucky Shops Black Friday. Lucky Magazine partnered with Time Warner Center and MasterCard to offer exclusive deals, free product samples, mini-makeovers, and so much more on the biggest shopping day of the year!

Later that month we launched Time Warner Center’s Holiday Under the Stars with a private cocktail party at the MasterCard Holiday Star Lounge on the second floor of Time Warner Center. Delicacies included grilled shrimp skewers, quail eggs, mac and cheese balls! Through January 3rd, shoppers can enjoy this must-see holiday attraction featuring music by Wynton Marsalis and an all-star band including members of the Jazz at Lincoln Center Orchestra.

The MasterCard Holiday Star Lounge at Time Warner Center opened earlier this month to provide special fashion and foodie offerings from The Shops at Columbus Circle as well as the Restaurant and Bar Collection at Time Warner Center to MasterCard cardholders during the busy shopping season. Shoppers relaxed and indulged in complimentary gift-wrapping after a long day of shopping, saving them time and making their holiday shopping experience enjoyable!

Heading over to another borough, we produced a three-part holiday event series at Bronx Terminal Market on December 3rd, 10th, and 17th featuring free hot chocolate and holiday caroling throughout the shopping center. Shoppers also had the opportunity to donate gently used coats to New York Cares at drop boxes located outside of Applebee’s at Bronx Terminal Market.

We are thankful for a bustling fun year and look forward to the amazing new projects 2012 will bring!

Happy Holidays!